We are living in a period of dynamic and unprecedented change. Such is the speed of change that what we see as marvels today, are fast becoming the new normal. From AI, augmented reality, driverless cars to drone swarms, the changes unfolding before us are breath-taking, and the speed of disruption is only accelerating.
Organisations will not be able to hide behind the smokescreen and whirlwind of today’s short-term challenges and financial objectives and ignore the impact the future will undoubtedly have. Nor should we think of that future in continuous improvement terms. Not to consider, plan and deliver on a disruptive future, means organisations run a high risk of being disrupted a lot quicker than they ever thought possible. By competitors that they may never had heard of and who started out on that disruptive journey, yesterday.
Although ‘hindsight is a wonderful thing’, the future can be seen in the trends and patterns of yesterday and the ‘here and now’. Some are as ‘clear as day’, others more subtle. As a firm we track 40+ disruptive primary forces, daily across 6 broad strategic dimensions, demographics, the environment, technology, social, economic, and political, and we are constantly scanning for emerging drivers through traditional means as well as our own digital intelligence platform, Bloodhound.
These disruptive forces can act independently, compete, converge, and sometimes collide all at different rates, intensities and importance, depending on the contextual complexity and adjacencies in which an organisation operates
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Organisations need to understand the behaviour of these forces, synthesising them into a well-developed judgement on the presented facts. Then develop a plausible ‘future world’, view. Organisations can then prioritise the challenges to overcome as well as mapping the enterprise architecture and phased input management framework enabling them to manage these strategic inputs, starting with the 'here and now', which is fundamental in allowing them the right to compete for a share of this disrupted future opportunity.